Gambero Rosso, the small food and wine multinational, is a partner of the Festival
From a magazine attached to the newspaper Il Manifesto, in the far 1986, a "Small multinational" communication and Italian food and wine promotion. In 30 exactly years of life, Red shrimp he has come a long way, anticipating fashions and pioneering projects that have become fashionable today. "We were the first to create a master's degree in food and wine", he confided in us Massimiliano Tonelli, Responsible for the contents of Gambero Rosso. "Most of the best forty-year journalists in the industry have been trained by us."
Partner of Festival of Food Journalism, today Gambero Rosso is a platform with many souls, a necessary reference point for professionals and the final consumer. The historic multimedia editorial soul, with a monthly publication, a satellite thematic TV (the first Italian channel dedicated to food and wine, today on Sky 412), a website updated daily on the world of food, merges with the more "rating" website , thanks to the mythical excellent Gambero guides, the Three Glasses for wine, the Three Forks for restaurants, the Three Beans and the Three Cups for bars, the Three Leaves for the best producers of extra virgin olive oil, to which, this year, will be added the one for ice cream parlors.
Gambero Rosso is also at the forefront in promoting Italian food and wine in the world, with the organization of international events, such as the famous Three Glasses World Tour, and in training, with a wide variety of courses on food and wine for both amateurs and professionals, organized in City of Taste of Turin, Rome, Naples, Salerno, Catania and Palermo. "The Cities of Taste are a sort of Foreign Ministry of Italian food and wine quality in the world. We want to make culture and, at the same time, sustain our excellence. "
The decision to become a partner of the Festival was immediate. "In recent years there has been a bulimia of communication in the food sector. If this has brought many advantages, such as greater attention to the sector, on the other it has caused some undeniable negativity " Tonelli concludes. "The Festival must be able to distinguish what is just noise from real important contents, in order to offer the most suitable tools for the final consumer. It must give more space to words and less to the show ".
