Summer 2020, the new BIO sorbets by Gelati PEPINO 1884: goodness with a big heart Summer 2020 is upon us, and Gelati PEPINO 1884 launches a new line of BIO sorbets, which will surprise even the most demanding and attentive consumer. In addition to the high quality and product innovation, unique elements that have always characterized the references of the historic Turin brand, there will also be an important social support operation and closeness to less fortunate people. The organic sorbets, fresh and pleasant on the palate, are the result of a careful selection of the raw material: the fruit with which they are packaged is in fact of high quality and comes only from organic farming. A radical choice and a significant production change for Gelati PEPINO 1884, which also involved important structural and technological investments. The new BIO Sorbets are in distribution, from the beginning of June, in Carrefour stores throughout Italy, in the new double pack in mango, raspberry, blueberry and passion fruit flavors. Lemon, strawberry and mango will instead be available at Ho.Re.Ca. national, in single pack. In addition, Gelati PEPINO 1884 also opens a new and important partnership with T'a Milano, under the Chocolate Gourmet brand, the company of Tancredi and Alberto Alemagna, heirs of the important Milanese family who made the history of the confectionery tradition of our country , and with which he makes Total Black, dark black chocolate sorbet and Rosa Ruby, passion fruit pink chocolate ice cream. But the vision of the historic Turin-based company is much broader, so much so that it decided to link the consumption of these new sorbets and ice creams to a project of great social importance, donating part of the proceeds from the total sales to support the activities of the PROGETTO ARCA Onlus Foundation. . The Fondazione Progetto Arca onlus was born in Milan 26 years ago to bring concrete help to people who are in a state of serious poverty and social exclusion. At the heart of his speech are homeless people, destitute families, people with addiction problems, refugees and asylum seekers. Every day Progetto Arca offers street listening and assistance, hot meals, the possibility of sleeping under cover, medical treatment and hospitality in real homes to thousands of poor people. With its operators and volunteers, it accompanies each person in difficulty on a path of personal recovery and social, housing and work reintegration. In the last year Progetto Arca has served more than 1 million 600 thousand meals, offered 505.000 reception nights and 4.600 medical visits. Over 10.500 people received help. The production of BIO sorbets is a gesture of great commitment to the environment and to the consumer, increasingly attentive to the list of ingredients and their origin, as well as an indication of the high and incessant search for quality and innovation by Gelati PEPINO 1884 . The idea of joining the path of Progetto Arca Onlus is instead synonymous with attention for the social and the less fortunate. "The current health emergency that has affected the whole country has transformed over the weeks into a social and food emergency, affecting the most fragile parts of society - declares Alberto Sinigallia, president of the Progetto Arca Foundation - homeless people, families distressed, lonely elderly - making them even more vulnerable. For this reason, we promptly strengthened our activities to support both those who live on the street and those who need to receive at home an expense for the sustenance of each member of the family. I thank Gelati PEPINO who supports us in this complex activity dedicated to protecting the citizens who live this worrying and indefinite reality over time which, added to their daily lives, makes the many needs even more urgent ". "Our history and our tradition make Gelati PEPINO 1884, a brand that has always been present alongside the Italians" - says Alberto Mangiantini - CEO of Gelati PEPINO 1884 SpA - "In 136 years we have experienced every historical event, every moment that has marked fundamental passages.
